Dear marketer, did the Covid-19 pandemic push you to unlearn and relearn many aspects of marketing a business effectively? The global catastrophe posed a unique set of challenges for marketers everywhere.
“43 percent of the marketers said they needed to quickly upskill themselves in digital experience during the pandemic.” – Sitecore
Besides causing a slowdown in many countries, Covid-19 pushed human beings inside their homes. With most people staying at home and working from home, the internet has become their only way to make purchases or find employment.
Businesses now need to optimize their digital touchpoints and build strong customer and stakeholder relationships through each of these contact points.
In this whitepaper, let’s dive deep into the meaning and importance of digital touchpoints. Plus, all the details on becoming an expert in offering standardized brand experiences on the relevant digital touchpoints.
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