Recording: Introducing Enterprise Content Buying: The missing piece to your Digital Asset Supply Chain puzzle
Welcome to this recording of our Henry Stewart Events Webinar with Reinhard Holzner, CEO of Smint.io: Introducing Enterprise Content Buying: The missing piece to your Digital Asset Supply Chain puzzle
When trying to create your seamless Digital Asset Supply Chain it is often very hard to handle the upstream part. This is especially true when it comes to buying content from outside creatives, contractors, agencies and stock content providers.
Usually sourcing is inefficient. People frequently search, find and buy content pieces, handle discussions by e-mail, download files to their local drive, enter critical (license) metadata in the DAM or DRM system – all manually.
This causes problems, especially when process efficiency is a priority, when authoritative metadata is important, when legal compliance is key and when establishing full cost transparency throughout the enterprise.
In this webinar, Reinhard Holzner, thought leader on the brand new Enterprise Content Buying (ECB) concept, will introduce you to ECB software. He will show how ECB works with your DAM and how this important puzzle piece can help you ensure your Digital Asset Supply Chain is efficient and streamlined – from the very start of the digital asset lifecycle.